Foundation
$297/month
+ $500 one-time setup fee
For businesses that want a managed website, local SEO, and every website lead captured, and handle the follow-up themselves.
Discuss FoundationGet found on Google. Turn more inquiries into booked jobs.
Managed websites, local SEO, and lead capture for home service companies. Choose the level of help your business needs.
One-time $500 setup fee. No long-term contract. Cancel anytime. Keep your website.
Growth
$497/month
+ $500 one-time setup fee
For businesses that want a bigger site, more citations, and an instant response to every lead, by text, chat, or phone.
Book a demoSave with quarterly or annual billingScale
$997/month
+ $500 one-time setup fee
For businesses that want every lead followed up automatically until it books, without anyone on the team chasing it.
Discuss ScaleEvery plan includes a 14-day money-back guarantee.
Compare everything includedChoose how you pay for Growth
The same Growth plan. Three payment options.
Annual
$422.50 /month effective
$5,070 upfront per year
Save $894 per year
Quarterly
$457.33 /month effective
$1,372 upfront per quarter
Save $119 per quarter
Monthly
$497 /month effective
$497 per month
Standard monthly rate
Savings are compared with monthly billing. The $500 setup fee is billed once, separately. After the first 14 days, prepaid refunds deduct service used at $497/month. See refund details.
What's included
Website + Local SEO + Lead Capture
Every plan covers the essentials that help local customers find and trust your business, and makes sure the inquiries they send actually reach you.
- Conversion-optimized website
- A fully managed, local SEO optimized website, designed to turn visitors into inquiries and hosted for you, with the citations that establish your local search presence and unlimited updates to keep it current. Foundation manages a Core-10 site and 25 citations; Growth and Scale manage a Core-30 site and 50 citations.
- Google reviews automation
- Automatically ask customers for a review after the job, so your rating keeps growing without you chasing anyone, and keep your Google Business Profile accurate, current, and useful to potential customers.
- Lead capture
- Every website lead lands in your CRM, and missed-call text-back sends a text when you cannot pick up, so no inquiry slips through. Growth adds an instant response by text, chat, or phone.
- Monthly reporting
- See how your website, local search presence, and leads are performing every month, in plain language.
Explore what Growth addsA bigger site, more citations, instant lead response by text, chat, or phone, and priority support.
Conversion-optimized website
Core-30 website
Thirty fully managed pages instead of ten, so there is room for a page for every service you offer and every area you serve.
50 managed citations
Twice the directory coverage of Foundation, kept accurate and consistent.
Lead capture
Instant text-back web forms
When someone fills out a form on your website, they get a text back right away, so the inquiry does not go cold while you are on a job.
Website AI chat
Answers visitors’ questions and captures the inquiry, around the clock.
Optional AI voice calls
Daytime overflow or after-hours AI answering, so a missed call can still become a conversation. Turned on only if you want it.
Optional AI and online booking
Let customers book online, with AI handling the scheduling back-and-forth. Turned on only if you want it.
Support
Priority support
Your requests move to the front of the line.
Features marked optional are turned on only if you want them. Not every business wants an AI answering the phone or taking bookings, so you decide on your demo.
Explore what Scale addsEverything in Growth, plus automated follow-up that works your leads until they book.
Automated lead follow-up system
Automated text and email follow-up
Win more of the leads you already have. Follow-up keeps the conversation going until they book or tell you no, without anyone on your team chasing it.
Optional online instant estimate calculator
Give qualified customers a price range on the spot, tailored to your services and pricing approach. Included with Scale at no extra cost.
5 out of 5 stars
"Crafted Web made it easy for me to launch our first website. They handled everything for me, from an easy onboarding call, to fast delivery, I couldn't be happier."
Alex Long
Owner of Detail Wiz
Optional additions
Instant Quote System
$997–$1,497one-time
Help qualified customers get pricing faster with a quote system tailored to your services and pricing approach.
Included with Scale at no extra cost. Available to Foundation and Growth as a one-time addition; the final price depends on complexity.
Newsletter Management
$99/month
A managed monthly newsletter to help you stay in touch with past customers, encourage repeat business, and promote relevant services.
Try it with confidence.
Keep your website.
Every plan has a one-time $500 setup fee and no long-term contract. Cancel anytime. Your website remains yours when you cancel.
14-day money-back guarantee
If you're not happy during your first 14 days of service, request a full refund.
Cancellation and prepaid refunds
After the initial 14-day guarantee period, quarterly and annual Growth payments are refundable based on the remaining balance after charging for service already used at the standard $497 monthly rate.
Partial months are prorated by day. The calculation covers service used from the beginning of your current prepaid term.
For example, if you pay $5,070 annually and cancel after six full months, your refund is $2,088:
$5,070 paid − $2,982 for six months at $497 = $2,088 refunded.
Early cancellation removes the prepayment discount from the service you've used. Your refundable balance may reach $0 before the prepaid period ends. There is no cancellation fee or additional amount owed because of this calculation.
Frequently asked questions
Get a website and local marketing service that keeps working for your business.
Book a demo to see which plan fits your needs.